New Report: Independents Not Listening to Marriage Equality Argument

They believe that gay and lesbian relationships deserve legal recognition but fear that calling such unions “marriage” would tarnish the institution. They have close friends or family members who are gay, yet they are concerned about how same-sex marriage would affect their children.

And changing the way they think about marriage equality is crucial to future state initiative battles.

In a new study released Friday by Greenberg Quinlan Rosner Research for the moderate-progressive think tank Third Way, researchers polled the elusive “middle” voter base — one that gay rights groups have failed to persuade at the ballot box with messages of fairness and equality. Greenberg Quinlan polled voters from two ballot initiatives with opposing outcomes in November: Question 1 in Maine, which stripped marriage rights from same-sex couples; and Referendum 71 in Washington, which expanded rights for domestic partners.

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