CBS Turns Down Gay Dating Ad for Superbowl
In a public display of open homophobia rarely seen by large corporations today, CBS rejected an ad featuring two men kissing from the Super Bowl lineup. The ad was for the gay dating site, ManCrunch.com. CBS stated that the ad "is not within the Network’s broadcast standards for Super Bowl Sunday."
However, in the past Super Bowl ads have featured half naked women violently fighting with each other while being sprayed with water. These are the values that CBS feels are more appropriate to align themselves with.
CBS is known for running the most entertaining and cutting edge commercials during the Super Bowl, as advertisers go all out in terms of both expenditure and creativity to catch the eye of the large viewing audience. Even news websites, such as Slate, run reviews of Super Bowl commercials, making the commercials more of a part of the viewing experience of the game than an afterthought. Excluding representation of gay men from the airwaves during the event, is effectively exiling them from sharing in this Nationwide event.
Full Story from Lez Get Real
Click here for gay marriage resources.
To subscribe to this blog, use the rss feed on the right, or use the form at right to join our email list. You can also email us at info@purpleunions.com. Or find us on Facebook - just search for Gay Marriage Watch (you'll see our b/w wedding pic overlooking the Ferry Building and Bay Bridge in SF). We're also tweeting daily at http://www.twitter.com/gaymarriagewatc.
However, in the past Super Bowl ads have featured half naked women violently fighting with each other while being sprayed with water. These are the values that CBS feels are more appropriate to align themselves with.
CBS is known for running the most entertaining and cutting edge commercials during the Super Bowl, as advertisers go all out in terms of both expenditure and creativity to catch the eye of the large viewing audience. Even news websites, such as Slate, run reviews of Super Bowl commercials, making the commercials more of a part of the viewing experience of the game than an afterthought. Excluding representation of gay men from the airwaves during the event, is effectively exiling them from sharing in this Nationwide event.
Full Story from Lez Get Real
Click here for gay marriage resources.
To subscribe to this blog, use the rss feed on the right, or use the form at right to join our email list. You can also email us at info@purpleunions.com. Or find us on Facebook - just search for Gay Marriage Watch (you'll see our b/w wedding pic overlooking the Ferry Building and Bay Bridge in SF). We're also tweeting daily at http://www.twitter.com/gaymarriagewatc.
Labels: cbs, commercial, gay dating, man crunch, rejected, superbowl
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